The logo design of the 2nd International Conference on Media and Terrorism: tactics and strategies is the gist of the notion summing up all conference topics, objectives, and perspectives.
Besides any traditional logos or associations known to the worldwide public, the design is a challenge to the idea, a matter that was borne in mind when the logo was designed.
The design was worked out in a way mirroring the concepts governing the relations between terror and mass media.
Terror groups harness modern-day media to promote their own thought and to publicize their criminal practices to the maximum
on one hand, the mass media rush to cover their goings-on worldwide, and on the other, international terrorist organizations "need" this cover age.
This was how the idea of creating the design was crystallized.
As terror and mass media feed off each other in an endless cycle, a man carrying a magnifying glass was the core of logo design.
As for the digits zero and one, they symbolize advanced technology used nowadays.
They mirror the basic values used in intricate calculations processed within a variety of softwares.
Work cannot go smoothly using modern-day communication tools, be they traditional or contemporary, without depending on high technology.
The color orange was chosen as the basic color in the logo as the internationally-recognized warning and alarm symbol uses it to indicate high alerts and potential hazards to protect the general population.
The only color surpassing orange in the five alarm color scale is red referring to the highest alert.
This is why orange was selected. It reflects the current status of the world vis-à-vis international terror.
The other lines surrounding the logo in various colors signify media briskness in covering the goings-on.
Deputy editor in chief, art director
Afaq Newspaper, KKU
KKU Mass Communication Department is established with the aim of meeting the academic accreditation standards, though it is the most fledgling department in mass communication Pan-Saudi universities.
Drafted to fulfill the academic accreditation requirements and to meet the domestic mass communication needs, the department plan is based upon teaching English language intensively to the freshmen. In addition, the freshmen will study customized Arabic-focused syllabuses to hone up their writing skills.
Providing three majors, the department is tailored on studying the modern-day trends in mass communication teaching adopted in benchmark universities in the U.S. and Europe. In addition, it serves the domestic labor market in the Kingdom of Saudi Arabia.
The Mass Communication Department plan stands out as it fulfills standards set by the domestic and international accreditation agencies, particularly those pertaining to restructuring the syllabuses by the department on and off campus, including the supporting syllabuses. This serves the approach that media men should have the deep knowhow on various majors and spheres of media action.
There are some other training programs not in the crux of Mass Communication Department; however, they are set to earn the degree. In-house training, for example, is a requirement that helps train undergrads on various on-the-job skills, and enriches practice for course books. This is in addition to scheduling visits for the undergraduates to media agencies in the Kingdom of Saudi Arabia and overseas.
Thanks to the KKU rector’s directives, an attention to Mass Communication Department is paid to activate the mass communication paradigm on campus, including, developing Afaq, the weekly campus newspaper – the first campus newspaper nationwide and in the region. This is in addition to establishing a sophisticated media center, including studios, to be labs for training the undergrads to meet the KKU needs from media perspective.